Focus: what got worse vs the prior week across Engagement, Posts
Current period: 12 Jun – 18 Jun 2026 · Comparison: 05 Jun – 11 Jun 2026
Report generated: 22 June 2026 · Source: Power BI PDF exports (reports/data) · PostHog for cross-checks only
Product behaviour from Power BI exports. PostHog cited only where it explains a gap.
Total engagement rose 542 → 780 (+43.9%), while posts rose 38 → 63 (+65.8%). Engagement per post fell 14.26 → 12.38 (-13.2%). Only 1.00% of users engaged (was 0.75%).
Chat messages 89 → 74 (-16.9%); chat participation 1.32% → 0.98%. Users creating events None → None.
Posts rose from 38 to 63 (+65.8%); total engagement rose +43.9%. Likes rose 439 → 692 (+57.6%). Comments fell 52 → 50.
% users who create content: 5.58% → 7.33%. Average posts per user ticked up (0.06 → 0.08) because a smaller cohort posts more often — not broad-based participation.
Daily engagement vs posts (Day 1–7 aligned)
Blue = total engagement actions; gold = posts published that day. Compare shape, not calendar date.
Engagement mix
| Metric | This week | Prior week | Change |
|---|---|---|---|
| Total posts | 63 | 38 | +65.8% |
| Total likes | 692 | 439 | +57.6% |
| Total comments | 50 | 52 | -3.8% |
| ER user | 4.03% | 2.64% | — |
| Chat messages | 74 | 89 | -16.9% |
| Chat participation % | 0.98% | 1.32% | — |
| Avg actions per engaging user | 13.0 | 14.26 | -8.8% |
PostHog cross-check: Active users 33 → 32 — engagement decline exceeds MAU decline, so feed quality or audience fit is likely involved, not only fewer people online.
Coach posts 23 → 33 (+43.5%); athlete posts 15 → 30 (+100.0%). Feed posts 32 → 52; groups posts 6 → 11.
Posts with video, photo, or both fell from 31 to 50 (+61.3%). Video-only 11 → 20; photo-only 20 → 26; both media types 0 → 4. Users with gallery and at least one post stayed at 146 — lower posting volume did not translate into more gallery adoption.
Post media mix
| Metric | This week | Prior week | Change |
|---|---|---|---|
| Athlete posts | 30 | 15 | +100.0% |
| Coach posts | 33 | 23 | +43.5% |
| Groups posts | 11 | 6 | +83.3% |
| Feed posts | 52 | 32 | +62.5% |
| No gallery / no post users | 590 | 472 | flat |
| Avg days until first post | 7.33 | 7.58 | flat |