Focus: what got worse vs the prior week across Engagement, Groups, Posts
Current period: 19 Jun – 25 Jun 2026 · Comparison: 12 Jun – 18 Jun 2026
Report generated: 26 June 2026 · Source: Power BI PDF exports (reports/data) · PostHog for cross-checks only
Product behaviour from Power BI exports. PostHog cited only where it explains a gap.
Total engagement rose 780 → 1,000 (+28.2%), while posts rose 63 → 85 (+34.9%). Engagement per post rose 12.38 → 17.06 (+37.8%). Only 1.66% of users engaged (was 1.00%).
Users in at least one group: 27 → 26 (-3.7%). Memberships 28 → 27; total groups 4 → 3. Share of users in groups: 3.05% → 2.94%.
Chat messages 74 → 92 (+24.3%); chat participation 0.98% → 1.13%. Users creating events — → —.
Posts rose from 63 to 85 (+34.9%); total engagement rose +28.2%. Likes rose 692 → 1,000 (+44.5%). Comments rose 50 → 118.
% users who create content: 7.33% → 9.16%. Average posts per user ticked up (0.08 → 0.1) because a smaller cohort posts more often — not broad-based participation.
Daily engagement vs posts (Day 1–7 aligned)
Blue = total engagement actions; gold = posts published that day. Compare shape, not calendar date.
Engagement mix
| Metric | This week | Prior week | Change |
|---|---|---|---|
| Total posts | 85 | 63 | +34.9% |
| Total likes | 1,000 | 692 | +44.5% |
| Total comments | 118 | 50 | +136.0% |
| ER user | 5.09% | 4.03% | — |
| Chat messages | 92 | 74 | +24.3% |
| Chat participation % | 1.13% | 0.98% | — |
| Avg actions per engaging user | 17.9 | 13.0 | +37.7% |
PostHog cross-check: Active users 32 → 38 — engagement decline exceeds MAU decline, so feed quality or audience fit is likely involved, not only fewer people online.
Total groups 4 → 3 while users in groups fell 27 → 26. Memberships 28 → 27 (-3.6%). Average groups per user rose (0.15 → 0.12) but only because the denominator shrank — not healthy expansion.
Prior week: 10 events, 9 participants, RSVP ratio 32.14%. Current export shows “--” for several event fields — flag for data pipeline / filter refresh before acting on event KPIs.
Group participation KPIs
| Metric | This week | Prior week | Change |
|---|---|---|---|
| Total groups | 3 | 4 | -25.0% |
| Users in at least one group | 26 | 27 | -3.7% |
| Group memberships | 27 | 28 | -3.6% |
| Share of users in groups | 2.94% | 3.05% | — |
| Total events | 3 | 10 | — |
| Event participants | — | 9 | — |
| RSVP vs memberships | — | 32.14% | — |
PostHog cross-check: Group deep-link opens jumped 0 → 0 while memberships fell — users are landing on group surfaces but not joining. Pair with onboarding (0 → 0 completions) to test “new users never discover groups” hypothesis.
Coach posts 33 → 29 (-12.1%); athlete posts 30 → 56 (+86.7%). Feed posts 52 → 79; groups posts 11 → 6.
Posts with video, photo, or both fell from 50 to 79 (+58.0%). Video-only 20 → 27; photo-only 26 → 49; both media types 4 → 3. Users with gallery and at least one post stayed at 156 — lower posting volume did not translate into more gallery adoption.
Post media mix
| Metric | This week | Prior week | Change |
|---|---|---|---|
| Athlete posts | 56 | 30 | +86.7% |
| Coach posts | 29 | 33 | -12.1% |
| Groups posts | 6 | 11 | -45.5% |
| Feed posts | 79 | 52 | +51.9% |
| No gallery / no post users | 650 | 590 | flat |
| Avg days until first post | 7.23 | 7.33 | flat |