Weekend app usage — deploy windows

Last 3 weekends · PostHog Production · timezone UTC · active = Application Became Active or app_opened · distinct users (person user_id, else person_id) · generated 2026-07-15

Recommended deploy window: 21:00–02:00 UTC (quietest at 23:00 UTC, ~2.2 users avg). On Moscow time (UTC+3): roughly 00:00–05:00 MSK. Avoid peak hours around 11:00 UTC (~23.2 users avg).

23:00 UTC

Quietest hour (~2.2 users avg)

21–02 UTC

Best deploy band (≤5 users avg)

11:00 UTC

Busiest hour (~23.2 users avg)

07–17 UTC

Daytime / evening peak band

Weekends included

Weekend 1

2026-06-27 (Sat) · 2026-06-28 (Sun)

Sat DAU160

Sun DAU111

Weekend 2

2026-07-04 (Sat) · 2026-07-05 (Sun)

Sat DAU101

Sun DAU112

Weekend 3

2026-07-11 (Sat) · 2026-07-12 (Sun)

Sat DAU280

Sun DAU230

Average active users by UTC hour

Best deploy (≤5) Acceptable (≤11) Busy (≤17) Avoid (>17)

X: hour of day (UTC) · Y: average distinct active users across 6 weekend days

Hour-by-hour detail

Hour (UTC)	Sat avg	Sun avg	Weekend avg	Deploy fit	06-27 Sat	06-28 Sun	07-04 Sat	07-05 Sun	07-11 Sat	07-12 Sun
00:00	4.3	1.7	3.0	Best deploy	5	0	3	1	5	4
01:00	5.0	3.0	4.0	Best deploy	4	4	2	1	9	4
02:00	3.7	3.7	3.7	Best deploy	4	5	2	2	5	4
03:00	5.3	6.3	5.8	Acceptable	6	3	2	3	8	13
04:00	11.7	6.7	9.2	Acceptable	14	5	8	5	13	10
05:00	8.7	9.3	9.0	Acceptable	9	4	6	7	11	17
06:00	13.7	15.3	14.5	Busy	10	6	9	9	22	31
07:00	20.3	16.7	18.5	Avoid	12	10	7	8	42	32
08:00	15.7	18.7	17.2	Avoid	18	14	2	11	27	31
09:00	17.7	19.7	18.7	Avoid	21	12	7	17	25	30
10:00	20.0	20.3	20.2	Avoid	21	9	9	16	30	36
11:00	27.7	18.7	23.2	Avoid	26	15	15	11	42	30
12:00	20.0	8.7	14.3	Busy	11	8	17	3	32	15
13:00	20.0	15.0	17.5	Avoid	15	10	12	15	33	20
14:00	19.0	17.3	18.2	Avoid	11	7	7	25	39	20
15:00	18.7	16.7	17.7	Avoid	14	13	7	15	35	22
16:00	17.0	19.0	18.0	Avoid	10	13	11	12	30	32
17:00	22.0	15.0	18.5	Avoid	18	12	13	7	35	26
18:00	13.7	16.7	15.2	Busy	10	10	11	14	20	26
19:00	18.0	10.7	14.3	Busy	17	4	5	8	32	20
20:00	11.0	11.3	11.2	Busy	9	7	5	6	19	21
21:00	6.3	6.0	6.2	Acceptable	11	5	3	5	5	8
22:00	4.7	3.7	4.2	Best deploy	6	4	2	4	6	3
23:00	2.0	2.3	2.2	Best deploy	4	1	1	3	1	3

Daily distinct users (DAU) above count unique people per calendar day. Hour columns are concurrent activity in that hour — the same person can appear in multiple hours. Use green rows for low-traffic deploys. Project timezone is UTC.